Happy Independence Day
Happy Independence Day, Tsamma - watermelon lovers! Need a healthy beverage option for your parties this weekend? Tsamma (pronounced sah-mah) is fresh off the farm and ready to be served in bottles to your guests whether you’re at the beach, relaxing by the pool or spending the holiday at home. Since we’re celebrating the nation’s birthday and history this weekend, we decided to share a bit of our history for those who enjoy knowing where their food (and juice) comes from!
The tagline Fresh Off The Farm means exactly that. Our Founder, Sarah Frey-Talley spent her childhood on a small, family farm in southern Illinois growing watermelons and selling them out of a truck. Over time, Frey Farms eventually became one of the nation’s top growers of fresh watermelons. Sarah was no stranger to the powerful health benefits of the fruit, and spent the majority of her life juicing watermelon. She was intrigued by the history of the ancient Tsamma melon, thought to be the ancestor to all modern watermelon seed varieties that she and her family were growing. For thousands of years, the Tsamma melon provided hydration in some of the harshest and hottest climates on the planet. The seeds were found in ancient Egyptian tombs and Tsamma melons still grow wild in the Kalahari desert today. This inspired Sarah to name our invigorating juice “Tsamma.”
Sarah, having grown up around watermelons her entire life, knew firsthand just how nutritious the fruit was. But it’s not just the health benefits that make us at Tsamma love watermelon juice, it’s also the process and natural goodness. As watermelons grow, they draw water from the Earth, sweetening naturally and storing essential vitamins, minerals and phytonutrients. At Tsamma, we care about quality. We nurture the watermelon from the moment a seed is planted in the ground to the time that it ripens and is ready to be picked. We care about the fruit and the people drinking it! Every bottle of Tsamma is handcrafted to maintain high levels of Lycopene, Potassium, L-Citrulline, Vitamin A, Vitamin C and Vitamin B. We want to ensure that Tsamma-lovers aren’t only enjoying the drink’s great taste, but that they’re also getting the wonderful nutritional benefits!
Watermelon is packed with L-Citrulline, Potassium and Lycopene, and is the most hydrating food on the planet! Lycopene, a naturally-occurring pigment that produces red fruits, is effective in helping to prevent heart disease and certain types of cancer. L-Citrulline, an amino acid, is used to treat Alzheimer’s disease, dementia, fatigue, muscle weakness, sickle cell disease, erectile dysfunction, high blood pressure and diabetes. Potassium is one of the seven essential macrominerals and its primary functions in the body include building muscle, synthesizing proteins, controlling the electrical activity of the heart and maintaining acid-base balance.
For each bottle of Tsamma Watermelon Juice, over one and a half pounds of farm-fresh watermelons are cold-pressed, low-energy pasteurized and cold-packed, all to maintain the integrity of these essential nutrients. With no added sugar or artificial flavors and just 80 calories per serving, Tsamma hydrates and replenishes active bodies with a flavor that families love. "We took everything you love about watermelon…and put it into a bottle to be enjoyed year-round. Sometimes it can be inconvenient to cut up a melon, so we did the work for you! Cultivating the natural vitality of the Earth, we bring farm-fresh goodness from our family to yours with Tsamma Juice", says Sarah Frey-Talley.
Wherever the road takes you this holiday weekend, stop and take a few minutes to reflect on our great country...life, liberty and the pursuit of happiness." ~Sarah Frey-Talley